Go to Market Strategy | Marketing Strategy | Targetorate Consulting

Go To Market - Welcome To Magnificent INDIA

Identify - Launch - Grow

India, world’s largest democracy is a complex multicultural market with great diversities in consumer tastes and buying habits. With immense purchasing power parity and GDP at par with most developed countries, it offers great opportunities for businesses around the world in almost every industry vertical. This land of rich history, heritage, culture and languages is top market for Technology, Infrastructure, Healthcare, Manfacturing, Education, Hospitality, Retail, Technology, Travel & Tourism, Automotive, & Aerospace industries.

Targetorate offers for exceptionally savvy companies looking to enter India market, an array of services most necessary to start, launch, manage & grow their business in INDIA

Our broad range of cohesive & end-to-end partnering solutions, support & strategies enable companies a softer entry, smoother operations & highest profitability. Core attributes of our services include but are not limited to- Legal affairs, Labour Laws, Compliance Management, Logistics, Human Resource, Distribution Channel/Network Development & Management, Strategic Alliances & Partnering.

Targetorate’s business is to help our clients answer all the tricky questions

How to gain a better understanding of the market and its various labor laws and compliance issues
How to get the right combination of pricing and cost-reduction efforts to maximize market share
How can we reduce the risk associated with new markets for an effective market entry
What kind of entity should you setup here and how to measure their impact
Are we correctly positioned to implement brand promotion and digital marketing measures
What steps can we take to understand government, related lobbies and their policies

With over decades of Go-To-Market expertise and experience behind us, we are well versed with the global markets and our well-renowned network of expert consultants helps you analyze and comprehend the target market you intend to enter. Whether it is an established or emerging market, our experts have insight on all factors whether it is scouring potential customers or liaising with channel partners. This coupled with our deep knowledge of marketing and sales in terms of strategy and implementation will give you a radical insight of the growth potential in these markets. We also help you get familiar with the local conditions so that you gain an in-depth reasoning and are able to take fast and accurate decisions in turn for a successful market entry which were previously unachievable while breaking new frontiers in other countries.

We provide our clients with an in-depth understanding of how emerging markets like Eastern-European countries, Philippines, Malaysia, Kenya, Nigeria, Ethiopia etc. are catching or trying to catch up by outlining a clear and well defined strategy. We have assisted organizations in the past by analyzing their emerging markets which helped them gain a better understanding of the target segment. This resulted in overall risk reduction which helped them save lots of money and valuable time in the Go-To-Market process.